<div class="shogun-root" data-shogun-id="615d9863b4e9740003ae27a9" data-shogun-site-id="45c7ddb4-ea4b-4890-873f-31a6e706eb0f" data-shogun-page-id="615d9863b4e9740003ae27a9" data-shogun-page-version-id="68f78f5b6fc7cdad26cb7457" data-shogun-platform-type="shopify" data-shogun-variant-id="68f78f5b6fc7cdad26cb74e1" data-shogun-page-type="page" data-shogun-power-up-type="" data-shogun-power-up-id="" data-region="main"> <link rel="stylesheet" type="text/css" href="https://a.shgcdn2.com/css-2025-08-04-5653/68f78f5b6fc7cdad26cb7457_68f78f5b6fc7cdad26cb74e1.css"> <script type="text/javascript" src="https://a.shgcdn2.com/js-2025-09-16-1610/global-assets-dea13750e64d04e11ead0cd8bb1d510a2a1f53ef.js" defer></script> <div class="shg-fw"><div class="shg-box-vertical-align-wrapper"> <div class="shg-box shg-c " id="s-df945e96-68bd-4062-80d2-e0f0d2661be7"> <div class="shg-box-overlay"></div>
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<div class="shg-box-content"> <div id="s-3cd3df2a-4698-4469-bdc3-026a844b3939" class="shg-c shg-align-center"> <div class="shogun-heading-component"> <h2> Sustainability </h2> </div> </div> </div> </div> </div> <div class="shg-box-vertical-align-wrapper"> <div class="shg-box shg-c " id="s-b702d2e8-eb04-47fb-9881-60a668bee7d0"> <div class="shg-box-overlay"></div>
<div class="shg-box-content"> <div id="s-a89898b9-55d1-4fbb-8ed3-387c1a8fad66" class="shg-c "> <div class="shg-rich-text shg-theme-text-content">
<p style="text-align: justify;"><span data-contrast="auto">Here at The Rider Firm, our actions and decisions are guided by our company ethos, with an overarching goal of serving riders and doing all we can to be decent people.</span><span data-ccp-props='{"201341983":0,"335559739":160,"335559740":259}'> </span></p> <p style="text-align: justify;"><span data-contrast="auto">We believe that, in order to do right by our Rider Firm family, we must do right by our planet. This means doing all we can to create durable, well-engineered products from an ethical and sustainable supply chain. We have a long way to go, and humbly accept we can never be perfect in this respect. Nonetheless, we are working hard on the key areas below to cultivate a company that you, and we, can be proud of:</span><span data-ccp-props='{"201341983":0,"335559739":160,"335559740":259}'> </span></p>
</div> </div> <div id="s-1f1fc702-6d23-41ec-af20-b07beb49970c" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><p><strong>Consumption:</strong></p></div> </div> <div id="s-a3277f10-c73b-4bcb-8bc9-241c3ab9f984" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><ul> <li style="text-align: justify;">
<span data-contrast="auto">Working to eliminate single-use plastics from our wheel boxes.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">Using greener sources of energy, and environmentally conscious office supplies where possible.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">Drastically reducing our use of air freight – and offsetting the remaining CO2 produced from shipping.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
</li> <li style="text-align: justify;" data-leveltext="o" data-font="Courier New" data-listid="2" aria-setsize="-1" data-aria-posinset="2" data-aria-level="2"><span data-contrast="auto">Encouraging our Rider Firm family to leave the car at home, and cycle to work - we don’t need much encouragement...<br><br></span></li> </ul></div> </div> <div id="s-16774eaf-7bc8-427f-96b5-b5b80de74958" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><p><strong>Compassion:</strong></p></div> </div> <div id="s-35a14075-6d13-4f46-bbd6-ff5fd771c01f" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><ul> <li style="text-align: justify;" data-leveltext="o" data-font="Courier New" data-listid="2" aria-setsize="-1" data-aria-posinset="3" data-aria-level="2">
<span data-contrast="auto">Working with an audited supply base to make sustainable and ethically minded decisions across the board. </span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">Looking after the Rider Firm family across the business.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">Supporting causes that mean a lot to us through charitable donations and proudly sponsoring riders that stand for what we believe in.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
</li> </ul></div> </div> <div id="s-91be7b60-3c6c-4c2d-86c7-40316feabf2f" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><p><strong>Commitment:</strong></p></div> </div> <div id="s-d6103253-78d1-416d-a30d-5bebd52c7b8e" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><ul> <li>
<span data-contrast="auto">To continuous improvement and innovation.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">To minimize our impact on the environment and reduce our carbon footprint.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
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<span data-contrast="auto">To provide repair support wherever possible to prolong service life and minimize waste.</span><span data-ccp-props='{"134233279":true,"201341983":0,"335559739":160,"335559740":259}'> <br><br></span>
</li> </ul></div> </div> <div id="s-f21f3acb-bdc3-48c6-a328-17f01999c3d3" class="shg-c "> <div class="shg-rich-text shg-theme-text-content"><p style="text-align: justify;"><span data-contrast="auto">Ultimately, we believe it’s all about respect. For our industry, for our people, and for our planet. The green revolution is pedal-powered, and if it can be on a heavy hitting Privateer, then even better! </span><span data-ccp-props='{"201341983":0,"335559739":160,"335559740":259}'> </span></p></div> </div> </div> </div> </div> </div> </div> </div></div> <div id="s-88edce20-65c2-4a76-80ce-32f85b23860a" class="shg-c "> <p style='text-align:center;"'>Sign up for the latest updates and release date for the E161, as well as exclusive product releases, competitions, news, stock updates, blogs and discussions.</p> <p style='text-align:center;"'>You can also win a prize pack from one of our partners every 2 months.</p> <div class="wrapper"> <link href="//cdn-images.mailchimp.com/embedcode/horizontal-slim-10_7.css" rel="stylesheet" type="text/css"> <style type="text/css">
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